Following a minor controversy over "just words," Dr. Laura Schlessinger has stopped her nation-wide syndicated daily call-in radio show. This leads me to wonder: Is Dr. Laura popular because she was syndicated, or was she syndicated because she was popular? Or both? Certainly she has a cult following, but will they bother to follow her on to a non-broadcast medium? Will it all go kooky then go sour, or will she be able to maintain?
Time will tell. I think, right now, she is working against herself. I went to her website and tried to find a way to listen to her show online. This, by the way, is an awful lot to expect from a radio show listener. I looked for a way to listen to a show currently being sent out ("listen live" or whatever) and couldn't find one. IF you have a paid Sirius or XM radio subscription, or IF you sign up to join her club, then you can listen online. It may just be a "feature" of her website. There may be a "Listen Live" button when she's in her studio and I didn't see it . . . but I think not.
She may be getting too big for her britches. Let's see how she's doing in the ratings a year from now, when terrestrial radio listeners have found some other (free) show to which to listen. Make no mistake, Dr. Laura is a gozillionaire and doesn't have to do a radio show. She could do nothing or start up a hugely successful private practice again if she wanted to. She wants to do call-in advice radio, though, and she's no longer on the radio. So . . .
. . . good luck with that.
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